Louis Vuitton launches LV Dream, a cultural and culinary place in Paris.


The luxury house opens the doors to the general public of its new interactive exhibition dedicated to its greatest collaborations.

An exhibition in tribute to Louis Vuitton collaborations.

After more than 160 years of existence, the house can pride itself on having collaborated with artists and brands as talented as they are heterogeneous. From Yayoi Kusama, to Jeff Koons via Suprême and Stephen Sprouse… Partnerships that have forever marked the history of Louis Vuitton. With the opening of LV DREAMthe Parisian brand wishes to pay tribute to these exceptional designers.

From November 16, aficionados of the brand will be able to discover or rediscover the most important collaborations of the luxury house, all in an exceptional place: the former Parisian store “La Belle Jardinière”. A selection of historical and contemporary models will also be presented on this occasion. The exhibition spread over nine rooms (signed “Louis Vuitton: As seen by…”; “The World of Vuitton according to Rei”, and “Leathergoods in Fashion”, among others) has been designed as an immersive and interactive journey.

A café headed by pastry chef Maxime Frédéric.

And to prolong the experience, Louis Vuitton has imagined a cafe and a chocolate factory on the first floor of this unique place, called “Maxime Frédéric at Louis Vuitton”. À la carte: gourmet creations imagined by Maxime Frédéric, famous pastry chef at Cheval Blanc Paris, who in 2022 won the Gault & Millau Guide prize for pastry chef of the year. The famous chocolates stamped with the design of the house can also be tasted on this floor. Proof once again that the brand intends to make a name for itself in the gastronomy segment.

Finally, a large boutique will present unique creations enhanced with an exclusive LV DREAM logo to take away as a souvenir, as well as a selection of small leather goods, accessories, perfumes and works related to the luxury house.

LV DREAM
2, rue du Pont Neuf, 75001, Paris.
From November 16, 2022 until November 15, 2023.
Every day, from 11 a.m. to 8 p.m.
Free exhibition, by reservation on the Louis Vuitton website.


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