The luxury house formalizes the arrival of the young Anglo-American designer at the head of its collections.
Nina Ricci at the time of gender fluidity.
It took eight months for Nina Ricci to find the worthy successor to the duo of Dutch designers Rushemy Botter and Lisi Herrebrugh, who left last January after just over three years with the house.
Announced this Wednesday, September 21, the arrival ofHarris Reed – known for its gender-free creative approach – marks a new turning point in the history of the fashion house, owned by the Spanish group Puig. “As a gender fluid designer rejecting norms in favor of a quest for freedom, Harris Reed’s singular vision of magnified femininity will extend to Nina Ricci” underlines in a press release Edwin Bodson, general manager of the brand.
Very moved, the creator split a series of content on Instagram to share his feelings. “I am honored to announce my appointment as the new creative director of the house of Nina Ricci for fashion and then, in a second phase, fragrances. , with long hair (…) which is about to debut in a Parisian brand that I could only have dreamed of just leaves me filled with excitement and love. I am truly speechless …I’ve dreamed of this moment for so long, from my early childhood through my studies at Central Saint Martins, until now.”
Graduate of Central Saint Martins and Founder of his eponymous brandHarris Reed becomes, at 26, the youngest designer appointed to head Nina Ricci since the founding of the house 90 years ago.
The designer’s first collection for the brand will be presented in early 2023.