This fall, the beauty house will present an unprecedented initiative dedicated to women’s commitment.
Bee Art by Guerlain: The Activists.
While Guerlain recently unveiled a series of NFT works related to an environmental cause, the label of the LVMH group is once again relying on art to echo its commitments.
Louise Bourgeois, Nancy Spero, Thu-Van Tran, Kiki Smith… Starting October 19 and under the supervision of exhibition curator Caroline Messense, the house will be exhibiting around twenty artists from a variety of backgrounds. and whose works – drawings, paintings, photographs, sculpture – are intended to convey meaning.
“Beyond making visible the problems of our society, the work of these artists challenges, even disturbs. Ecological balance is the guarantee of the survival of the human species, an essential subject in the exhibition, which is embodied by these artists who remind us of it in a poignant way. Social violence, gender inequalities, the invisibility of women and political imbalances are also expressed in their works.” indicates the brand in a note of intent.
Organized as part of the event Paris+ by Art Baselthis program is the 15th exhibition of contemporary art organized by Guerlain in its flagship store on the Champs-Elysées, which was recently the subject of an astonishing immersive experience dedicated to sleep.
Exhibition “Militants”.
From October 19 to November 14, 2022.
Maison Guerlain,